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"Surreal Natural Beauty"
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MYMO's 2020 spring and summer blockbuster is based on the concept of “surreal and natural beautyâ€. Through the photographer ’s creative lens language and the unique emotional expression of the model, it shows the spring and summer swaying in the spring and summer, not thick, light and chic, and Incredible freedom.
2020 S / S
MYMO PREVIEW
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Spring Summer
just enjoy the view you're now owing
This season's blockbusters are literary and ethereal.
Ingeniously blending the beauty of fashion with natural art,
Performing the posture of MYMO spring and summer.
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Under the photographer's flexible and bold lens, new environmentally friendly PVC materials, grass and flowers and other natural elements flourish in the space, blending with surrealistic expressions such as "free release" and "floating", combined with the wild Shooting angle, the blockbuster presents a fresh and surreal atmosphere. "
The colors of MYMO2020 spring and summer are all bright colors with a visual sense to create a relaxed and pleasant atmosphere. Bright and light, easy to bring out the yearning for beauty.
2020 spring and summer colors are mainly inspired by four major themes
Natural tones
Digital tones / advanced pastels
Use the tones in nature to create a spring and summer atmosphere. High-fidelity digital tones show a surreal mysterious temperament. To explore the natural tones composed of environmental protection, clean and refreshing high-grade pastel tones, minimalist pure beauty
Surrealistic natural beauty is full of time and space fragments in dreams and disordered editing montages. A representative transparent film is laid out as a shooting element and combined with spring and summer grasses and plants that sprout the freshness and beauty of nature. The beauty of spiritual spring and summer
Untouched natural fabric
MYMO has always advocated the concept of environmental protection and comfort, so that the numb nerves of women living in cities for a long time can inject a sense of natural relaxation.
The color scheme is low-key, the natural color stretches lightly, and the years are quiet. Between the oat and earth colors, it is a peaceful, comfortable and romantic natural aura.
The elegant connotation and generosity of this season's version are like the gentle wind, and there is always a clear and intelligent breath in the long-term, no competition for texture and color.
In the surreal genre, the lines with illusions enter the clothing structure, but they are bent into a linear shape, and the borders are blurred.
Combining fashion, art and color block creativity into the space to present the artistic atmosphere of future fashion
"Surreal Natural Beauty"
A dimension that is not visible to the naked eye. It sways between dreams and reality. It lingers between imagination and creativity. A surrealistic natural beauty.
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End of the year | Thank you for your company at Lauder International
The good things you believe in 2020 will finally come true
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