I used to say that “the wine is not afraid of the deep alleyâ€, but today, when the market is mature, all kinds of “wine†are easy to cover up the “fragranceâ€. Consumers are often influenced by advertising to make purchases. The popularity of the brand has a huge impact on the sales performance of the product. Many times, advertising allows consumers to make a first purchase, and then the quality of the brand allows consumers to continue to buy, and form a long-term recognition of the brand culture.
Danbino women's shoes for further promotion to the broader market, comprehensive upgrade and more innovative and innovative brand image, Yu Na, Li Caihua, Wu Jing three superstar endorsement, CCTV advertising + local TV advertising media placement strategy, CCTV model Marketing activities such as contests and Chinese music media competitions have created an all-round integration to create the brand awareness of the Danubio brand. At nearly 20,000 multi-level modern production bases, it has first-class equipment, raw materials and more than 500 square meters of ultra-luxury sample exhibition hall. Danubio women's shoes rely on strong technical strength, advanced brand operation capabilities, and international business model, making Danubior women's shoes unimpeded in the Chinese fashion market.
It is important to note that the brand's popularity is not as high as possible, and whether the brand's image is positive or negative is crucial. Some advertisements are crazy, and they increase brand awareness in the short term, but this is likely to cause consumers to form a negative impression of the brand. After a long period of continuous accumulation and change of ideas, the Danbino fast fashion brand has developed a well-known fast fashion that integrates R&D, design and sales of fashion bags, shoes, womenswear and accessories in the past 10 years. Brand, "diversified" service consumers, and become the first brand of Chinese fashion women's shoes.
At the same time, the Danbino brand pays great attention to service, provides training and management free of charge, and has won the favor and attention of many franchisees. Then the franchisees came one after another, and the Danubio women's shoes franchise stores are expanding to the whole country at a speed of speed. , occupying market share and developing increasingly prosperous.
Since the establishment of the Danubior women's shoes in 2005, after more than ten years of brand culture accumulation and precipitation, it has formed a high reputation in the market. High-quality products and innovative marketing strategies have made Danubior women's shoes go further and further on the road of development. So far, there are nearly 1,200 franchise stores across the country.
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