Myth 1: Buying jewelry at the place of origin must be cheap
Some friends love to buy jewelry or jade in the place of origin, because they believe that the place of origin must be able to buy bargains. If you go to Xinjiang to buy Hetian jade, go to South Africa to buy diamonds, go to Brazil to buy colored stones, go to Myanmar to buy jade and so on. In fact, the jewelry bought in these places is not the cheapest, and even more expensive than the normal market price, and a considerable part of it is manually processed or counterfeited. About 85% of the jewelry purchased from tourist destinations are fake.
Myth: 2: South African diamond quality is the best
Some consumers always believe that only the "South African Diamond" is the real diamond, not the "South African Diamond" does not buy, so the merchants emphasize that the diamond origin is probably one of the most popular sales "staple" in South Africa. But in fact, diamonds are not judged by the place of origin. In fact, the quality of diamonds is determined by the diamond 4C weight (Caratage), clarity (Clarity), color (Color) and cut (Cut). The diamond origin is not indicated on any diamond identification certificate in the world ( In fact, there is no way for a diamond grader or appraiser to distinguish the origin of a diamond. Emphasizing the origin of the gemstone sales process is a relatively common means of sales, especially when buying colorful treasures, such as: Myanmar ruby, Sri Lanka sapphire, Colombian emerald and so on.
Myth 3: The certificate is worthless
For valuable jewelry, the certificate issued by the international and domestic authoritative appraisal agencies is very valuable. The professional skills of professional appraisers are much higher than those of amateurs, not to mention authority, neutrality and equipment professionalism. Buyers do not need to be experts, as long as they can identify the authenticity of the certificate and read the contents of the certificate. Certificates of authoritative organizations can be verified on the official website, and each feature description can directly or indirectly affect the value of jewelry.
Xiaowei suggests that if you have a valuable stone in the jewelry you purchase, it is best to have a certificate from an authority. The certificate is issued by an international authority, and there are also domestic Chinese appraisal agencies. There are only certificates for the main stone and certificates for the whole piece of jewelry. Certificates produced by different purposes and different institutions have different focuses, and the characteristics of the indications are different in scope and degree. It is recommended to learn to interpret the contents of the certificate, which not only enhances the appreciation of the jewelry, but also helps to choose the preferred jewelry.
Myth 4: Valuable jewelry promotion, earned when you buy it
Some consumers don't know the true value of certain jewellery and often want to buy high quality jewellery at a lower price. This is actually impossible at all. Some businessmen use the consumer's mentality to sell counterfeit fakes at low prices, so when buying jewelry, you must buy a reputable jewelry company's products. Therefore, do not have the greed and cheap psychology of buying jewelry. Jewelry is the focus of jewelry, resources are scarce, the value is steady and rising, there is no such thing as season change, old money sale, even the loss of work, such as change, refurbishment, re-customization is negligible. The prices and discount rates of regular and professional jewelers are relatively stable. When you see those ultra-low discounts, such as 1% off, 2% off jewellery shops, please take a detour. Cheap, no good goods, good goods are not cheap, this is almost iron law in the jewelry, jade world.
Myth 5: In the stalls, you can often "Taobao, leaking"
In these years, based on the idea that “good things are hidden in the private sectorâ€, this kind of private acquisition behavior is increasing. This kind of behavior requires the acquirer to have very good knowledge and eyesight. Facts have also proved that with the growing popularity of folk collections, the ancient jade technology has become increasingly mature and has formed a complete industrial chain. Moreover, in today's developed information technology, it is almost impossible for wine to be afraid of the deep alleys. As long as there is such a little news, many people will also be tempted by the wind. No matter how good, you can't hide it.
Myth 6: The perfection of jewellery texture
Many consumers don't like the jewels inside their jewels. They think that this is not perfect. Therefore, when choosing jewelry, be cautious, lest you buy jewelry with a trace of impurities or very fine cracks inside. There are two perfect clarity grades in the diamond [FL/IF]. FL is all clean and flawless, IF is ten times under the magnifying glass, and there are few in diamonds. In fact, natural jewellery and jade will inevitably have some defects of one kind or another. As long as it does not affect the external beauty of jewellery and does not affect the durability of jewellery, it is not a big problem. For example, ruby ​​and emerald are almost impossible to buy inside without any flaws. On the contrary, there are some natural growth phenomena inside, which can reflect the natural attributes of jewelry. Even some natural inclusions can give gemstones an unparalleled beauty that greatly enhances their value. Such as cat eye effect, star effect, etc. are formed in this way. So since we like gems, please respect its flaws, no one is perfect, and gems are the same.
Misunderstanding 7, blindly seeking "big"
The big carat gem is definitely good, but you should also consider whether you have the budget. If you have 1000 yuan and want to buy a 20-carat blue gem, Topaz is the first choice. You say that your budget is 1000. A 20-carat sapphire, I don't think you can buy high-end synthetic sapphire. So when you want to buy a gem, try to buy the best possible gem in a limited budget.
I am making an analogy. If you have a budget of 10,000 and want to buy a non-burning royal blue jewel, then you can buy a sapphire that is good for Burma, which is about one carat. You can buy two horses or a horse or a blue card. The cost-effective sapphire, of course, you can also buy four or five carats of Thai or Shandong-made quality sapphire. When you have the same budget, you must know what you can buy and what you can buy. This will not only make it difficult for your seller, but also let the seller know that you are sincerely wanting to buy.
Myth 8: Jewelry is a luxury, we can't afford it.
In the eyes of ordinary people, jewellery is a luxury, and people who do not have the financial ability cannot afford it. In fact, there are high, medium and low grades of jewellery, and the price difference is also very large. China's jewelry market is still dominated by medium and low-end jewellery consumption, and individuals can purchase suitable jewellery according to their own economic strength.
Myth 9: The gems are very hard, not afraid of falling
Generally, a gemstone is harder than ordinary stone, but this does not mean that it is not afraid of falling. The higher the hardness of the gemstone, the smaller the toughness is, so the more easily it is broken. For example, diamonds are recognized as the hardest substance, but diamonds are not very tough and can be broken by heavy blows, so remove the jewelry before engaging in any activity that may cause damage such as washing, exercise or physical labor.
Myth 10: Jewelry belongs to the "Three Guarantees" range
Many people think that the jewelry I bought at such a high price should be within the scope of “three guarantees†and can be returned and exchanged at any time. In fact, jewelry and other goods are not the same, can not be returned at any time, only a few cities have introduced the "three guarantees" policy of jewelry. Under normal circumstances, in the case of precious metal gold jewelry, if the jewelry to be sold is to be exchanged, it is necessary to depreciate the old jewelry, deduct the depreciation fee, and then replace it.
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