COMME TOI Christine Dai Women will be unveiled in 2012 Shenzhen Trade Fair

COMME TOI Christine Dai women's clothing is about to debut 2012 July 8-10 held in the twelfth China Shenzhen international brand clothing and apparel fair. The COMME TOI brand is a contemporary brand owned by the French DINACRE SARL Group.

COMME TOI, with a high-profile quality and crafts interpretation of low-key luxury ---- COMME TOI for Chinese women to create a new definition of wear. She brings together excellent French traditional dress skills and a long history of cultural heritage, adhering to the healthy and quality modern LOHAS (life of health and sustainability) lifestyle. COMME TOI has quickly become one of the most sought after brands in Guoguang thanks to its strong international brand influence. "Romantic elegance French feelings" - how many elegant and confident aesthetics charm flowing in the brand motto, its pleasure and romantic elegance embodied in such as fat fabrics, beautiful patterns and exquisite craftsmanship.

Chinese brand: Christine Dai

English Brand: COMME TOI

Exhibits Category: Women

Hall number: Hall 9

Booth number: 9E01 9E02

Brand Story brand story

"COMME TOI, COMME TOI ..." When Ms. IIRIS, the founder of the French DINACRE SARL Group brand, heard about this beautiful French song, a new French women's brand was born.

Although the young COMME TOI brand, but as the romantic French culture, with its elegant bones, exquisite quickly became the French fashion brand upstart. More by the French M6 TV STAR MUSIC host and other fashion professionals of all ages. In addition to the main store in Paris, has stationed in Japan Isetan and other department stores and high-end fashion buyers shop.

Since the COMME TOI brand entered the Chinese mainland market, it has given the Asian Metropolis an elegant and elegant new feminine image and won the praise of the market. COMME TOI women's design scrub with details of the highlights, the mature girl with feelings, the classic fashion elements, quarterly commuter, business travel, dresses and holidays and other series, to provide you with contemporary women's clothing solutions needed.

Market positioning:

Brand Style: Christine Dai Women Design Wash with details of the highlights, mature feelings with girls, the classic elements with fashion, quarterly launch Thule, business travel, dresses and holidays and other series,

Target consumer group

Independent and confident, elegant, with a good educational background and rational consumption view, advocating a healthy and quality LOHAS (life of health and sustainability) Lifestyle Mature women from 25 to 45 age groups.

(The "three highs" with highly educated, high income, and high social status are intellectual intellectuals who pay attention to the quality of life and focus on spiritual growth.)

Price positioning (spring and summer, autumn and winter) 800-20000

Join conditions:

1, franchisees must have the brand awareness;

2, must have the experience of running a women's brand, has a keen sense of touch;

3, Has a good business and economic base, has a good ability to resist risks, coexistence and co-prosperity with the company; a spirit of cooperation.

Affiliate requirements

1, counters, special hall requirements in the local establishment of the most mainstream department stores, franchise stores in the local bustling, traffic, and a high-end brand sales atmosphere of the local main commercial street, indoor pedestrian street, shopping plaza set up.

2, department store requirements must be the mainstream brand area of ​​70 square meters above the side hall counters; the establishment of other forms of franchise stores require more than 100 square meters of independent facade; all shops must implement Comme Toi (Christine Dai) brand franchise.

Company support

1, authorized by the company, the agent for the local exclusive agent of the Company's products, the company's rights and interests are protected;

2, the company provides store layout, goods display, marketing tools and other related personnel training;

3, the company divided by region with a marketing specialist sales of goods, business strategy to follow up to help improve sales performance;

4, counters, special agencies, stores unified national image, decoration design provided by the company.

cooperation method

Orders will be four times a year, once a quarter, nearly 400 kinds of clothing to choose from, the company will be given the appropriate discounts on purchase orders settlement. The company's products nationwide unified sales price, agents are not free to change, if there is a promotion should be submitted to the company for approval.

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