Today, more and more entrepreneurs focus their attention on the field of clothing, because the clothing store is very beautiful, people want to get close. However, how can we retain the hearts of consumers?
In fact, in many cases, selling clothes is not only a matter of style and color, but whether we can show the garments better and let the customers accept your products.
"Decoration shop is naturally to improve the sales of apparel." "In foreign countries, shop decoration style, window design, display of goods, etc., are a lot of knowledge .We have done experiments, if this series of work done , The same clothing sales can grow 15% to 30%. "With the fierce competition in the apparel industry, many clothing stores, markets and specialty stores in the province have begun to realize the impact of the show on sales . However, many businesses do not know where to start. Here to teach you some basic guidelines may make your clothing brand stores sell better.
In the decoration, the choice of the main colors is very important. The most "stupid" approach is to choose black, white, gray, so the main colors will not snatch the style of clothing, after all, not clothing stores to sell decoration. After the decorating style is set, is the pillar, plunger, compartment, desktop and other options. These things are used to hang clothes, it is also important to choose well. Paint glass is a good material cheap, even if some big names, will be used to. The principle is consistent with the brand style and positioning, do not grab the limelight clothing.
In addition, lighting is also a sharp tool to highlight clothing. For a clothing store, the cost of electricity is really high, but if you want to make good sales, the money can not be saved. "Man is a kind of phototaxis animal. Where there is light, it can naturally attract the eyeballs, but the light should be set off by the darkness. This is the technique of lighting."
Apparel display should pay attention to have a good store decoration, how to display the clothing entrepreneurs have become a problem you encountered. In fact, there are many costume tricks, to say a few simple principles:
First of all, in order to make the whole harmony, whether it be a positive display or a side suspension, it is generally left to right and deep, which is consistent with the habit of seeing things from the left to the right of the average person.
Second, clothing, pants to match the show. Such as clothing on the front of the wall display, many businesses like to wear clothing, pants (skirt) in the next, think so logical. actually not. The replacement of underwear can increase the beauty of clothing. Entrepreneurs may wish to try, the top left from the top for the pants, clothing, pants; the middle of clothing, pants, clothing; the right pants, clothing, pants. This mix is ​​not only good-looking, but also reflect the grade.
"The same wall, the color is not the richer the better, and some shops like to put the same color of clothing classified, the sales can not play a catalytic role.The key is to use the color group.For example, the classic mix of red, white and blue, You can be a wall to the three-color-based, echoed each other, both look good and tidy. Another example for the use of complementary colors, yellow and blue together, red and green together ... ... This color matching can definitely attract the attention of the eye.In order to make the color appear cleaner and neat, may wish to use some lining, cross and other display techniques, the effect will be very good.
Product positioning is very important "In addition, the business apparel most test the entrepreneur is the product positioning!" Product positioning is to see the entrepreneurial vision, you want to run the shop located in what crowd? This is the basic course for each business. For example, a shop specializing in tide brand clothing, which means that entrepreneurs locate the clothing store under the age of 30 crowd.
At the same time, "different positioning, the way the product will naturally be different.If it is to rely on the amount of running profits to make the public brand, then the store should be neatly placed many clothing, which will give customers the feeling of Amoy goods, This is also very much in line with the general public to buy clothing habits; if it is mid-range fashion brand, the number of desktop display clothing will be greatly reduced, often positive display of several sets of clothing, tops, pants, accessories with a brand style, which can attract attention Fashion consumer groups to take a look at the store; if it is to take the high-end line of the brand, learn those international big-name, desktop display is often only one (sets) of clothing, the clothing not only bevel display, and mostly on Glass cabinet, the customer can not easily touch. "
"Easy to stick out" to retain consumers "In the large clothing market and stores, good access settings can definitely improve your sales.The principle is to allow customers to" easy to hard to come out. ""
"To do this, in fact, is very simple, entrepreneurs must pay attention to the location of the store!" The first is to get through the shop barrier, like a maze, so that customers turn around inside, can not turn out. A common way is to set up several "Nakajima" stores, often with a folding frame. Customers spend longer in the wandering, not only the greater the possibility of buying, and outside customers see more people inside, but also more willing to enter. Followed by a rest area, which is set up a sofa and the like. Customers are tired of shopping, sitting on the couch and other friends in the process, is that you increase sales opportunities.
Our exclusive cashmere collection covers a wide assortment of Women'S Cashmere Sweaters, from crewneck, turtleneck sweaters to off-shoulder, self belt, and tie sleeve styles that are trending this season, each piece is tailored to perfection, sewn using extremely soft and plush cashmere, or lambswool cashmere blend materials. The moment you slip it on, your whole world will be added with elegance, ease and confidence!
Women'S Cashmere Sweaters
Women'S Cashmere Sweaters,Warm Cashmere Sweater,Oversized Cashmere Sweater,High Neck Cashmere Sweater
NingXia ZhongYin Cashmere Co., Ltd. , http://www.brownallan1883.com