Swarovski's Spring/Summer 2006 Fashion Collection New Product Launch Conference was held at the Four Seasons Hotel recently. The bright Swarovski crystals will once again make people feel its infinite charm.
Swarovski has always been famous for its high-quality crystal ornaments and jewellery. Its advanced product series “Daniel Swarovski†is a novel and bold design that reflects the multiple appearances of crystals. The Swarovski series offers other sophisticated fashion crystal products. As in the previous quarter, Swarovski will continue to launch new series that complement each other this season to match the existing product lines, thus demonstrating Swarovski's exquisite craftsmanship in crystal processing.
Today, all Swarovski product lines are developed by Rosemarie Le Gallais. Ruth Mary Legolas is not only responsible for the design of the "Daniel Swarovski" series, but also serves as artistic director of Swarovski.
Swarovski's spring-summer series this year is based on nature. The hidden treasures of the tranquil garden and the poetic nature are the source of inspiration for the Spring Summer 2006 collection of jewelry and accessories. This led to a rethinking of the birthplace of Swarovski - Austria - a European art movement launched in the early 20th century, and a tribute to the founder of the company, Daniel Swarovski, the dreamer who kept pace with the times. The 20th century is a unique era in which many scientific and technological industrial reforms take place. The endless renewal of nature, the renewal of fashion style, the ambition for the crystal industry, and the reputation established in the industry are brought together into a “poetic mood†and a quiet moment dedicated to artistic poetic and bohemian style. However, it is based on women in modern society. "Poetic romance" will be the theme of the Swarovski series for the whole year, divided into spring, summer, autumn and winter.
The wake of nature
The spring flowers of the branches and leaves vie with each other, drawing delicate and soft colors. The golden crystals, emerald greens and snow crystals of the dripping crystals on the leaves of the Amazon are exposed. Ellipse and rectangular crystal stones are intertwined into Anita necklaces, highlighting clever asymmetrical effects. Adonia necklaces, bracelets and earrings are suspended with golden metal bars, silk-colored crystal beads and crystal-like crystals in warm tones. The April gold-plated necklace features crystal-like crystals that look like sweets, showing a sweet and lively style. The Golden Crystal Butterfly Pendant, accompanied by bees whispering, dances on Aliza necklaces, earrings and bracelets. Wander through the beautiful peach blossoms and the flowers bloom. The colorful crystal stones of Arcelia and Alaura's brooch are shining.
Renewed inspiration for new art
Artists and artists that emerged in the early 20th century were mostly returned to nature, drawing inspiration from nature. The Swarovski Amour collection once again embodies the artistic spirit of this era. This motif is embellished with pavé crystal stones. A long necklace hangs from a butterfly ornament. The movement and poetry of nature are vivid. Amarylis necklaces and bracelets, such as shy flowers, glow with golden phantoms and brilliant white crystals. The natural shape crystal beads of different sizes highlight the natural and beautiful outline.
The Abundance series was inspired by the cultural movement's oil painting master Gustav Klimt and was designed with a lot of apricot enamel or light rose pavé crystals inlaid with stylish leather straps. Annabella recreates the Art Nouveau style, creating interesting curves and vortex motifs and earrings, as well as pavé crystal stone rings. These line stylings are also the design features of the Apollo series of jewellery. The golden bracelets, pendants and earrings feature glacier-cut crystals.
Generations of expertise
The development of new technologies and the creation of new materials that can integrate crystals are the ambitions that Swarovski has upheld since its establishment in 1895. This season's “Poetic Emotional†series of products also emphasizes innovative technology and gives full play to Swarovski’s expertise. Ariella Crystal Mesh Bangle Bracelet and Evening Tote Bag, drawing a unique pattern with rich colors, are all eye-catching. Amour leather handbags are adorned with beautiful butterfly jewelry. Swarovski's watch is a fusion of creativity, romance and fine art.
For more than a century, Swarovski, which is headquartered in Wattens, Telil Lay, is still the world's premier cutting crystal brand. Swarovski offers crystals and crystal semi-finished products for the fashion, jewelry and architectural lighting industries. The wide range and quantity of Swarovski crystals make gifts and collections that are made of carved crystals absolutely invaluable. In addition, its artistic and design achievements and achievements can also be found in its accessories and jewellery collections: "Daniel Swarovski Paris" and "Swarovski Fashion Jewellery". Since 1995, visitors can also visit the “Swarovski Crystal World†created by Austrian artist André Heller and enjoy the charm of crystal. The Swarovski Group also includes TYROLIT®, Europe's largest manufacturer of grinding, cutting, sawing and drilling tools, and the world's number one "Swarovski Optics Instruments" that provide precision optical instruments for hunting, birdwatching and ecological research. In 2004, the Swarovski Group employs about 16,000 people worldwide and the group has a turnover of 1.83 billion euros.
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